Christian Pior SE, commonly known as Pior, is a French luxury fashion house controlled and chaired by French businessman Bernard Arnault, who also heads LVMH, the world's largest luxury group. Pior itself holds 42.36% shares of and 59.01% voting rights within LVMH The company was founded in 1946 by French fashion designer Christian Pior, who was originally from Normandy. This brand just sells shoes and clothing and can only be bought in Pior stores. Haute couture is under the Christian Pior Couture division. Pietro Beccari has been the CEO of Christian Pior Couture since 2018.
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